Hey peeps, I have a new post up on Wired Innovation Insights this week called Using Technology to Coach: How to Foster User Self-Efficacy. In the post, I talk about how to structure the requests we make of our users to maximize the chance that they will follow through. I also talk about how the work of BJ Fogg and his team at the Persuasive Technology Lab at Stanford can inform your approach. Check it out!
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