Hey peeps, I have a new post up on Wired Innovation Insights this week called Using Technology to Coach: How to Foster User Self-Efficacy. In the post, I talk about how to structure the requests we make of our users to maximize the chance that they will follow through. I also talk about how the work of BJ Fogg and his team at the Persuasive Technology Lab at Stanford can inform your approach. Check it out!

Neat!!! 🙂