I found a postcard in our mailbox last week that was a textbook example of several behavioral economics and behavior change tactics. Its intention is […]
Three Examples of Digital Badges That Support Psychological Needs
How can digital badges serve as a source of motivation? One way is by supporting core underlying psychological needs. Three such needs identified in self-determination […]
Awarding the Right Behaviors in Digital Design
Digital badges to encourage behavior are a fine idea in concept but riddled with issues in practice. I talked about badges at UXPA International last […]
The Bystander Effect, Cognitive Biases, and Standing Up for Good
What happened last week in Portland was shocking. After a man on the light-rail train began yelling what has been described as “hate speech” at […]
Engagement Powers the Habit Cycle
At this week’s Habit Summit in San Francisco, I talked about the role of engagement in creating new habits. I called my talk “Highway to the […]
Want a Clean Park? Think Ability Support
As someone whose primary mode of transportation is on foot, I’m probably more annoyed than most by people who don’t clean up after their dogs. […]
What’s Different About Designing For Health?
A question I’ve been thinking about more recently is, what makes health behavior change so special? And surprisingly enough for someone who’s spent over a […]
Moral Issues in Designing for Behavior Change
The big thing on my mind right now is preparing for my presentation at SXSW next Saturday. My J&J colleague and pal Raphaela O’Day and […]
Where You Are Is Who You Are: Personality By Geography
I came across this sort of goofy article about how people’s personalities shift depending on where they live. Why do I call it goofy? Because […]
A Slightly Less Than Motivating Year In Review: Delta Airlines
Companies that do “year in review” features for their customers can often spark continued engagement by supporting the key psychological needs of autonomy, competence, and […]