Do We Need Persuasion for Behavior Change?
Last month I presented at the World Wildlife Foundation’s (WWF) Fuller Symposium, focused on behavior change for conservation. Several of the speakers from both the …
communication
Three Simple Tricks to Maximize Follow-Through
“If I were you, I’d call an ambulance right now.” I was on the phone with a doctor after-hours asking what we should do about …
Content Is Core
It’s been a while since I’ve posted anything. Life’s gotten really busy lately (in a good way) and it doesn’t leave a lot of time …
Empathy: The Wrong Tool?
Empathy. Understanding. Bridging the gap. A lot of progressive conversation following the election has been around these topics, and how to have productive conversations with …
Three Classic Social Psychology Findings That Matter Today
Watching current events in the United States these past few weeks, I find myself thinking often of some of the most basic Social Psychology 101 …
“Narrate This Like This Is a Ken Burns Documentary”: 2 Dope Queens on Patient Care
If you want to hear about some bad bedside manner, I highly recommend a recent episode (“Goo”) of the podcast Two Dope Queens, starring Jessica …
From the Archives: Competition, Collaboration, and Writing
I was browsing through some of my old documents, and came across a piece I wrote in grad school about competition and collaboration in academia, …
Brand Personality Done Right: Timely Humor
Got personality? Being quirky and unique in communications can pay off big for a brand. Or, it can fall flat if it’s poorly conceived or …
How Stories Are Special: Psychological and Neurological Rationales for Stories as Data
Stories are one of the oldest and most common ways of communicating with other people. If you look at some of the most ancient knowledge …
How Social Media May Help Curb Con Artists
If you live in a big city (or maybe even if you don’t), you’ve likely been targeted at least once for a well-known scam. A …