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Amy Bucher, Ph.D.

Applied Behavioral Science for Health and Well-Being

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How To Get Your Friends to Trek to Your Neighborhood for Dinner

Even though Boston, where I live, is relatively small, I still find myself sticking to my immediate neighborhood and declaring certain others as “so far […]

PsychologyPosted on: March 28, 2016March 27, 2016

Eversource’s Energy Management Program: Strengths and Opportunities

Opower started the trend: Tell people how their energy consumption compares to their neighbors’, and watch them start to conserve electricity in order to move closer […]

Case Study , PsychologyPosted on: March 21, 2016August 22, 2017

Marketing by Social Proof: Tequila!

I love tequila. I also love psychology. Rarely do these two interests intersect, but while in Puerto Rico I happened to come upon an advertisement […]

PsychologyPosted on: January 6, 2016January 3, 2016
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