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Amy Bucher, Ph.D.

Applied Behavioral Science for Health and Well-Being

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When You Don’t Speak the Language, Literally: My Experience with the Japanese Health Care System and Radical Empathy

A common thing in my world of behavior change and design is a focus on building empathy by talking to people, sharing their perspectives, and […]

Health , PsychologyPosted on: December 10, 2018December 7, 2018

Plane Water and the Honesty Box: An Unexpected Airport Kindness

In my years of frequent travel, I’ve learned that nothing comes cheap in an airport. A bottle of water that normally costs $1 in a […]

Case Study , PsychologyPosted on: June 21, 2016June 20, 2016

Retail Reframing: Adjusting Future Timeframes to Boost Sales

I visited Ireland for the first time a few weeks ago and was utterly charmed by it. Not only is the country geographically lovely and […]

Case Study , PsychologyPosted on: June 13, 2016June 12, 2016

How UX and Design Can Improve Flying

I have chalked up a lot of travel miles in my time, and consider myself an expert at navigating an airport. Experience has taught me […]

Case Study , InnovationPosted on: February 22, 2016January 23, 2020

Politeness Without a Please: Denmark’s Missing Word

When I travel to a new place, I usually try to equip myself with a few basic vocabulary words: Hello, goodbye, please, thank you, English. […]

PsychologyPosted on: October 2, 2015September 27, 2015

Case Study: Making Social Change Fun

While I was on vacation recently, I set a post to publish about infusing fun into social good to make people more likely to participate. […]

PsychologyPosted on: September 30, 2015September 27, 2015

Blizzards and Happiness: Hedonic Adaptation

Last week I was in Portland, Oregon for work. The weather was about 45 degrees–a temperature that usually signals the onset of winter for me. […]

Happiness , PsychologyPosted on: February 11, 2015October 18, 2016
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